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Website
The color scheme of the website shows how Crateful is playful and fun. I chose the color pink because it is cute and romantic, in some way makes you feel less lonely with the warm color tone.
(The website is currently on pause so you cannot purchase anything but you can still browse)
Home Page
How it works
My story
Promotional Posters
On the posters, I created scenarios by asking questions or making suggestions to give customers a reason to purchase a crate for themselve or for others.
The posters also displays all catergories the crate includes which allows the customer to know what to expect in their surprise crate.
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Social Media
I used Instagram as a channel to showcase what Crateful is about.
In the highlight, you can find my interviews with an Influencer on YouTube and another one with Berlin Boss Babe (Berlin entreprenuer community) on IGTV, as well as giveaway promotions, box opening surprises, and my "craters" (happy customers).
Interview on YouTube
Interview on IGTV
Give Aways
The give away banner covers partially of what's in the box but still gives customer a sneak peak of some items in it. The goal was to keep customer intrigued about what might be in the crare.
Biz Card
I chose to use the bubbles with images on my business card to give customer a feeling that crateful is fun and bubbly. It would also be cool if I could figure out a way to have the bubble in white and the images slowly appears when you get heat on it from sun, just an idea.
Crateful B2B
I had a light bulb moment of "Why not extend Crateful to help companies gift their employees a crate full of surprise on special occasions like birthday or holidays?" I created a presentation pitch for companies to easily understand how Crateful B2B can benefit and save company brain power and time.
🎁Crateful PowerPoint 28-Feb-2021-ENG_1-1-1
🎁Crateful PowerPoint 28-Feb-2021-ENG_2-2-1
🎁Crateful PowerPoint 28-Feb-2021-ENG_13-end-1
🎁Crateful PowerPoint 28-Feb-2021-ENG_1-1-1
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More about Crateful
During lock down in January 2021, I started a small business "Crateful Surprises" where I pack up a Crate full of surprises base on customer’s selected crate size and interests. The crate can be for yourself, gifting to others, for date nights for you and your partner, or for companies’ gifting for employee’s birthday. 🎁
Crateful operated for the total of 3 months, I had to put it on pause due to the lack of time I have for this project. While the website was live, I sold over 30 boxes and received great reviews from customer. 🥳
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